Success
Stories
Industry: Dairy Farming Equipment and Automation
“With Wello, we were able to digitalize complex service processes and bring structure across planning, execution, documentation, and stock management.”
GEA Group
Overview
GEA Group is a global supplier of equipment, solutions, and services for the dairy farming industry.
Their systems support critical farm operations including milking, feeding, cooling, and automation. In these environments, reliability and operational continuity are essential.
To maintain high service quality, GEA manages complex equipment portfolios, strict maintenance routines, and technicians operating across multiple regions. Structured service execution directly impacts farm productivity.
Operational Reality
GEA struggled to control complex equipment data and coordinate multi-region service operations using paper-based processes and fragmented systems.
As operations expanded, structural challenges became evident:
- Maintenance checklists were long and equipment-specific
- Firmware versions and configuration data were dispersed
- Work orders were created manually
- Documentation lacked standardization
- Regional planning required significant coordination effort
- Stock visibility was limited
- Alignment between field, planning, and back-office teams was inconsistent
As scale increased, inefficiencies and operational risk increased with it. Operational complexity was growing. Digital control was required.
Why Wello?
GEA selected Wello Solutions as one integrated field service platform to digitalize and structure the complete service lifecycle. The objective was clear: full digital governance across complex service operations — within one connected system.
Wello had to:

Eliminate paperbased processes

Connect helpdesk, planning, field execution, and ERP

Automate preventive maintenance scheduling

Structure technical equipment data

Ensure transparent and synchronized stock management
How wello is used in operations
With Wello, planning, execution, equipment management, and ERP synchronization are centralized inside one structured platform.
Structured multi-region planning
One planner schedules technicians across multiple regions with clear visibility of resource allocation and access rights.
End-to-end digital workflow
Helpdesk calls are converted into structured work orders. Technicians complete interventions via mobile devices and generate professional digital reports.
ERP automation
Completed service reports automatically trigger sales orders inside the ERP system, eliminating manual re-entry.
Stock and installation base control
Technicians manage controlled stock consumption. Inventory is synchronized in real time between Wello and ERP. A structured installation base (I-Base) provides immediate access to equipment data for both field and office teams.
Equipment-specific digital checklists
Each installation has a tailored maintenance checklist including firmware versions and technical specifications. Based on predefined rules, work orders are generated automatically.
Impact
With Wello, GEA achieved structured digital control over its service operations.
- Elimination of paper-based processes
- More efficient and scalable planning
- Clear and standardized technician instructions
- Transparent and synchronized stock governance
- Seamless ERP integration
- Improved coordination across multiple regions
Service governance that was previously fragmented is now centralized and digitally structured.
Key Takeaways
Complete digital service lifecycle
From helpdesk to ERP without manual gaps.
Equipment-driven maintenance automation
Automatic work order generation based on technical rules.
Efficient multi-region planning
Centralized scheduling with structured visibility.
Transparent stock control
Synchronized inventory governance with ERP.
Structured installation base
Clear equipment data accessible to field and office teams.


